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Strategic management / Frank T. Rothaermel, Georgia Institute of Technology.

By: Rothaermel, Frank T [author.].
Material type: TextTextPublisher: New York : McGraw-Hill Education, [2019]Edition: Fourth Edition.Description: xxviii, 555 pages : illustrations some color ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781260092370 (paperback).Subject(s): Strategic planning | Management | BUSINESS & ECONOMICS / ManagementDDC classification: 658.4 Other classification: BUS041000
Contents:
PART ONE: ANALYSISCHAPTER 1: What Is Strategy?CHAPTER 2: Strategic Leadership: Managing the Strategy ProcessCHAPTER 3: External Analysis: Industry Structure, Competitive Forces, and Strategic GroupsCHAPTER 4: Internal Analysis: Resources, Capabilities, and Core CompetenciesCHAPTER 5: Competitive Advantage, Firm Performance, and Business ModelsPART TWO: FORMULATIONCHAPTER 6: Business Strategy: Differentiation, Cost Leadership, and Blue OceansCHAPTER 7: Business Strategy: Innovation, Entrepreneurship, and PlatformsCHAPTER 8: Corporate Strategy: Vertical Integration and DiversificationCHAPTER 9: Corporate Strategy: Strategic Alliances, Mergers and AcquisitionsCHAPTER 10: Global Strategy: Competing Around the WorldPART THREE: IMPLEMENTATIONCHAPTER 11: Organizational Design: Structure, Culture, and ControlCHAPTER 12: Corporate Governance and Business EthicsPART FOUR: MINICASESPART FIVE: FULL-LENGTH CASES.
Summary: "Strategic Management, 4e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 4e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students' skills to become successful future leaders capable of making well-reasoned strategic decisions"-- Provided by publisher.Summary: "Strategic Management is a research and application-based strategy text that covers issues facing managers in a globalized and turbulent 21st century"-- Provided by publisher.
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Standard Loan SVUH Library
658 (Browse shelf) Available T13449

Revised edition of the author's Strategic management, [2017]

Includes bibliographical references and index.

PART ONE: ANALYSISCHAPTER 1: What Is Strategy?CHAPTER 2: Strategic Leadership: Managing the Strategy ProcessCHAPTER 3: External Analysis: Industry Structure, Competitive Forces, and Strategic GroupsCHAPTER 4: Internal Analysis: Resources, Capabilities, and Core CompetenciesCHAPTER 5: Competitive Advantage, Firm Performance, and Business ModelsPART TWO: FORMULATIONCHAPTER 6: Business Strategy: Differentiation, Cost Leadership, and Blue OceansCHAPTER 7: Business Strategy: Innovation, Entrepreneurship, and PlatformsCHAPTER 8: Corporate Strategy: Vertical Integration and DiversificationCHAPTER 9: Corporate Strategy: Strategic Alliances, Mergers and AcquisitionsCHAPTER 10: Global Strategy: Competing Around the WorldPART THREE: IMPLEMENTATIONCHAPTER 11: Organizational Design: Structure, Culture, and ControlCHAPTER 12: Corporate Governance and Business EthicsPART FOUR: MINICASESPART FIVE: FULL-LENGTH CASES.

"Strategic Management, 4e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 4e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students' skills to become successful future leaders capable of making well-reasoned strategic decisions"-- Provided by publisher.

"Strategic Management is a research and application-based strategy text that covers issues facing managers in a globalized and turbulent 21st century"-- Provided by publisher.

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